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October 13, 2026
Pregnancy changes your body in ways your old pyjamas were never designed for. The right cotton maternity nightwear offers the breathability your body craves, the room your bump needs, and the access feeding requires. This guide covers what to look for at each stage, and why one thoughtful investment can carry you from the first trimester through to those early morning feeds and the slow, beautiful mornings beyond.
There comes a moment, usually somewhere in the second trimester, when your usual nightwear just stops working. The waistband sits in exactly the wrong place. The fabric feels warm in a way it never used to. Nothing feels quite right against skin that has somehow become more sensitive overnight. And you start to wonder if you need maternity nightwear.
If that sounds familiar, you're not imagining it. Pregnancy changes the way your body regulates temperature, the way fabric feels against your skin, and the way you move through the night. Your nightwear needs to change with it.
A well-made cotton nightdress solves all of this at once. There's no waistband to dig in, no fabric trapping heat, nothing that pulls or restricts. Just soft, breathable cotton with room to move, and, when the time comes, easy access for feeding.
At If Only If, we've been making nightdresses from the world's finest organic cotton for over a decade. We know that a nightdress bought during pregnancy doesn't just serve one season. The right one will also see you through the hospital, through the fourth trimester, and into the slow mornings that follow. This guide will help you find it.
Pregnancy raises your resting body temperature, significantly increases your blood volume, and makes skin more sensitive. All of which affects what feels comfortable to sleep in.
From early on in the first trimester, rising levels of progesterone and oestrogen affect the part of the brain that regulates body temperature. Your body runs warmer than usual, and for many women this is most noticeable at night. A pregnant woman's blood plasma volume increases by up to 40 per cent compared to pre-pregnancy levels, contributing to that persistent feeling of being overheated.Night sweats are particularly common in the first and third trimesters, when hormone levels fluctuate most. Many women find themselves waking overheated and uncomfortable during these stages. Tight sleepwear makes this significantly worse.
Your skin changes too. Many women find it becomes more reactive during pregnancy, making rough seams and elasticated waistbands feel more irritating than they ever did before.
What this means in practice: loose, breathable, natural fabric is no longer simply a preference. For most pregnant women, it becomes a necessity.
Cotton breathes, wicks moisture, regulates temperature, and sits gently against sensitive skin. It is the most practical choice for pregnancy, the hospital, and postpartum recovery alike.
Unlike fabrics that trap heat and moisture against the skin, cotton allows air to circulate freely. It's one of the most effective fabrics for keeping the body cool in warmer weather, but also comfortable in cooler temperatures. Particularly relevant for pregnant women experiencing temperature changes through the night.
Cotton also absorbs moisture rather than holding it at the surface, which matters during pregnancy and in the weeks after birth when night sweats are common. It's hypoallergenic, gentle on reactive skin, and it softens beautifully with every wash.
Cotton that is properly cared for gets softer with every wash and lasts for years. For everything you need to know about keeping your nightwear beautiful, our guide to caring for cotton covers everything from washing temperatures to drying.
The material you choose is important, for pregnancy specifically, and organic cotton carries an additional benefit. It's grown and processed without harmful chemicals, which is worth considering when fabric sits close to your skin for hours at a time. It's the reason every If Only If cotton nightdress is made from GOTS certified organic cotton.
Within cotton there's a range of different weaves, each with a slightly different weight and feel. Our materials guide is a good place to start if you'd like to find the right material for you.
The right maternity nightdress doesn't ask you to compromise. You can have comfort and beauty in the same garment, as well as organic cotton that's gentle on sensitive skin and softens with every wash. It just requires knowing what to look for.
A good maternity nightdress is cut generously, with a silhouette that flows around the bump rather than stretching over it. No fitted waistband, no gathered waist, nothing that sits tightly anywhere. The fabric should move with you.
Even if breastfeeding feels far away, it's worth choosing a nightdress that will work for it. A button-down neckline or adjustable drawstring will save you from needing to buy something different in the early postpartum weeks.
A mid-length or longer nightdress is more practical for a hospital stay. Shorter styles are lovely for warmer nights at home.
For everything you need to know about choosing nightwear, from fabrics and styles to lengths, our complete guide to women's nightwear covers it all.
For your hospital bag, the NHS recommends front-opening or loose-fitting nightwear, with 2-3 sets for your stay. Easy access matters for breastfeeding and skin-to-skin contact in the early hours after birth.
NHS guidance specifically lists nightwear as front-opening or loose-fitting if you're planning to breastfeed. Multiple NHS trusts echo this, with several recommending nightdresses over pyjamas for easier skin-to-skin access in those first moments with your baby.
Hospital wards tend to run warm. Breathable organic cotton will serve you far better than synthetic alternatives. It keeps you cool, feels soft against skin that may be tender, and washes well in the days that follow.
It's also worth thinking about how you'll feel wearing it. The hours after giving birth are tender and significant. A nightdress that makes you feel beautiful as well as comfortable is part of how you take care of yourself during one of the most extraordinary moments of your life.
Pack two or three. One for labour if you choose, one for the immediate post-birth period, and a fresh one for the day or two that follows. Any nightdress from our pregnancy collection will give you the access you need without fuss.
The fourth trimester, the 12 weeks following birth, is one of the least talked-about seasons of new motherhood. Your body is recovering. Your hormones are shifting dramatically. And you're navigating round-the-clock feeding, often in the middle of the night, often on very little sleep.
Night sweats are one of the most common postpartum experiences, yet many women aren't warned about them. Around 35 per cent of new mothers experience postpartum night sweats, caused by the sharp drop in oestrogen and progesterone levels after birth. Breathable cotton nightwear helps: it wicks moisture away from the skin, allows heat to escape, and means that if you wake in the night, you're not lying in fabric that clings.
The loose, flowing cut of a nightdress makes a practical difference postpartum too. There's no waistband to press against a healing stomach, nothing that restricts movement. For women recovering from a caesarean section, a long nightdress that sits away from the incision site is far more comfortable than anything fitted at the waist.
And the right nightwear is an investment that keeps paying back. A nightdress chosen carefully at the start of your pregnancy will still be earning its place months down the line. It doesn't stop being beautiful once your bump has disappeared. It will carry you through to the slow mornings that follow.
If you're navigating persistent night sweats or temperature changes beyond the postpartum period, our guide to menopause nightwear goes deeper on what genuinely helps.
Nightwear for nursing needs to allow easy, discreet access without fuss. Because at 3am, simplicity is everything.
"Nursing-friendly" on a label doesn't always tell you much. What actually matters is whether the design allows you to feed without having to remove or significantly rearrange what you're wearing. The right nightdress makes this straightforward from the very first night.
Fabric matters here too, perhaps more than at any other stage. The nightdress will be in contact not just with your skin but with your baby's face. Soft, GOTS certified organic cotton, the kind that gets softer with each wash, is exactly what you want for both of you.
The Clover nightdress is one of our favourites for pregnancy. Its adjustable drawstring neckline can be loosened for feeding, then tightened again afterwards. For those who prefer a longer length or a slightly less sheer fabric, the Clover Long offers the same beautiful design in organic cotton cambric, with a wide hem that adds graceful movement to the full-length silhouette.
The Isabel is a classic white nightdress in organic mid-weight cotton voile with delicate ric-rac edging. It floats effortlessly around the body, which makes it as comfortable in the early weeks of pregnancy as it is in the postpartum period.
And the Pandora is a three-quarter length nightdress in organic cotton cambric with a scallop-edged frill neckline. The Pandora and the Isabel both have button-down necklines, allowing for discreet, easy access during night feeds.
All of these nighties are available in white, a classic choice for a hospital bag.
For a deeper look at the white cotton nightdress and the styles worth knowing, our guide to white cotton nighties is a good place to start.
And then, before you know it, the night feeds slow down. The mornings get a little easier. And the nightdress that carried you through pregnancy, the hospital, and those early weeks simply becomes the one you love wearing.
There's something genuinely special about the moment a child wakes up to find they're matching with their mum, or their grandmother, or both. Whether it's a birthday morning, a holiday, or just a slow Sunday with nowhere to be, it's the kind of thing they remember.
The matching mama and me nightwear collection includes styles for girls and pyjamas for boys, all made in the same breathable organic cotton as the grown-up range. A lovely place to arrive, once you've found the nightdress that carried you through.
You don't need a different nightdress for every stage of this journey. You need one that was made well enough to carry you through all of them.
Choose organic cotton. Choose a generous, relaxed fit. Choose something with a neckline that works for feeding and a fabric that breathes through the night. And choose something you actually love wearing, because this season of life deserves both comfort and beauty.
Browse the If Only If pregnancy collection, nightdresses designed with exactly this in mind, made in GOTS certified organic cotton, and built to last well beyond the fourth trimester.
Frequently asked questions
A loose, breathable nightdress in organic cotton is the most comfortable choice for most pregnant women. It regulates temperature, absorbs moisture, and sits gently against skin that may be more sensitive than usual. Look for a style with no fitted waistband, a generous cut that leaves room for your bump, and a neckline that will also work for feeding, so the same nightdress carries you through pregnancy, the hospital, and the postpartum weeks.
NHS guidance recommends packing nightwear that is front-opening or loose-fitting, particularly if you plan to breastfeed, with 2-3 sets for your stay. A cotton nightdress with a button-down or adjustable neckline is a practical and comfortable choice for both labour and the post-birth period.
It depends on the design. A nightdress works well for breastfeeding if it has a button-down neckline, a drawstring that loosens, or a silhouette relaxed enough to allow easy access without fuss. Tight or structured necklines will be more difficult. The most important things are that feeding is straightforward and that the fabric is soft against your skin and your baby's face.
Pregnancy raises your resting body temperature and makes skin more sensitive, which means the fabric you sleep in matters more than it did before. Cotton allows air to circulate, wicks moisture away from the skin, and helps regulate body temperature through the night. GOTS certified organic cotton carries an additional benefit: it's grown and processed without harmful chemicals, worth considering when fabric sits close to your skin for hours at a time.
For your hospital bag, the NHS recommends 2-3 sets of nightwear. At home, 2-3 nightdresses in rotation gives you enough to wash and dry between wears without running short. In the early postpartum weeks particularly, you may find you're changing more often than usual. Having a small collection of nightdresses you genuinely love wearing makes the practical side of this much easier to manage.
Menopause Nightwear: Does What You Wear to Bed Actually Help?
Hot flushes disrupt sleep for the majority of women going through menopause, and what you wear to bed plays a real role in how your body responds. Natural fibres, particularly lightweight woven cotton, allow heat and moisture to move away from the skin. This article explains what's happening to your body at night, which fabrics make a real difference in menopause nightwear, and what else is worth knowing for a better night's sleep. It usually starts the same way. You wake at 3am, wide awake, feeling warm and clammy. There's a damp sheet where there wasn't one before. The heat rises fast, then just as quickly follows the chill. You lie there in the aftermath, waiting for sleep to return. If any of that is familiar, you're in very good company. Around 75 to 80% of women experience hot flushes during menopause. It's one of the most common and most disruptive symptoms of this stage of life. And yet almost no one in the nightwear world has thought to address it with any real warmth, or genuine knowledge of fabric. That's what this article is here for. We'll explain what causes hot flushes at night, why menopause nightwear matters more than you might expect, and what to look for if you're ready to make a change.
What to Wear to Bed: The Complete Guide to Women's Nightwear
Choosing the right piece of women's nightwear is an investment that pays off every single night. To help you find your perfect match, we've written this guide. It covers everything worth knowing before you choose: from which fabrics genuinely help you sleep, to finding the right length, sleeve, and style for every season. Most women spend more time thinking about what to wear during the day than what they wear to bed. Which we understand. But women's nightwear sits against your skin for eight hours at a time. It's the last thing you put on before you sleep and the first thing you feel when you wake up. The right choice makes a genuine difference: to how well you sleep, how comfortable you feel, and whether getting into bed feels like a small pleasure or just another thing on your to-do list. This guide covers everything you need to know to choose comfortable nightwear you'll actually love wearing: from fabric to fit, and how to choose for every season. We've been making nightwear from the finest natural fabrics for over a decade, and this is everything we wish every woman knew before choosing hers. What makes women's nightwear worth thinking about? Your body does something remarkable while you sleep. In the two hours before you drift off, your core temperature naturally begins to drop, a signal to your brain that it's time to rest. Maintaining that drop through the night is essential for deep, restorative sleep. What you wear to bed either helps or hinders that process. Sleep researchers have found that what you wear to bed directly affects how well you sleep . Through its influence on skin temperature, comfort, and moisture. There’s even evidence that fabric choice measurably changes how quickly you fall asleep, how long you stay asleep, and how rested you feel in the morning. It's a small thing. But it's one that makes a difference every single night. The fabric question: what is the best material for nightwear? Natural fibres are always the answer. Cotton breathes and softens over time. Silk regulates temperature in a way nothing else quite does. Linen is the coolest choice of all. Each one works with your body overnight rather than against it — and that's the whole point. It comes down to moisture. Cotton absorbs it naturally — up to 8% of its own weight. Synthetic fabrics like polyester absorb almost none, which means heat and moisture stay trapped against your skin through the night. Natural fibres do the opposite: they absorb, release, and breathe, helping your body maintain the stable temperature it needs to sleep well. If you run particularly warm or are navigating night sweats, that difference becomes even more significant — something we go into much more detail on in our guide to cotton menopause nightwear and hot flushes. Cotton is the fabric most women reach for, and it's easy to see why. Soft, breathable, and genuinely better after every wash. In fact, caring for it well is a big part of what makes it last. We go into everything you need to know about that, from washing to drying, in our guide to caring for cotton. We work with five weights of GOTS certified organic cotton, each with its own character: Cotton voile is the lightest, with the highest thread count. Breathable, barely-there against the skin, and slightly sheer. It’s as light as nightwear gets. Cotton cambric is a step up in weight from voile. Slightly thicker and a little less sheer, but with the same beautiful lightness. More coverage, without losing any of the breathability. Cotton poplin is smooth, structured, and finished with an enzyme soft wash that gives it a softer, more lived-in feel from the very first wear. Cool, clean, and opaque. Cotton twill is woven diagonally for extra durability and warmth, with a smooth finish and a satisfying weight to it. Brushed cotton twill is our warmest cotton, perfect for chilly winter nights. Double-brushed on both sides for an exceptionally soft, plush texture. Cosy without overheating, and fully opaque. If a white cotton nightdress is what you're drawn to, our guide to white cotton nighties goes deeper on the styles worth knowing. Cotton is our most-reached-for fabric, but it's not the only natural fibre that makes for beautiful nightwear that is comfortable as well as pretty. Silk and linen are both worth knowing about, too. Our silk is pure mulberry, naturally thermoregulating and keeping you cool when it's warm and warm when it's not. It glides across the skin in a way that's difficult to describe until you've tried it. Fluid, weightless, and a genuine pleasure to sleep in. And linen is the most breathable of all. It softens beautifully with every wear and wash, and stays cool even on the warmest nights. Made from 100% Oeko-Tex certified fabric, it's a lovely choice for anyone who wants something a little more relaxed and considered. For a closer look at how each fabric is sourced and made, our materials guide tells the full story. Nightdress or pyjamas: which is better? A loose, natural-fabric nightdress tends to be the most comfortable choice for sleep. It creates less restriction, fewer layers, and better airflow than a two-piece set, all of which help your body regulate its temperature naturally through the night. The simpler the better, really. It's not just intuition either. Research measuring sleep quality found that what you wear to bed measurably affects how quickly you fall asleep and how well you stay there. And a loose, one-piece nightdress in a natural fabric removes several things that can quietly work against you overnight: the waistband that digs in when you turn, the second layer of fabric around your legs, the seams at the hips. And if you worry a nightdress won't keep you warm enough, it will. A cotton nightdress in a heavier weight, like our brushed cotton twill, is just as warm as a pyjama set, with the added benefit of that unrestricted, one-piece feel. What matters is that it breathes, fits loosely, and feels good against your skin. How to choose women's nightwear by season Choosing comfortable nightwear by season is simpler than it sounds. Nightdresses aren't just for summer, With the right fabric and fit, they work beautifully all year round. It's simply a matter of knowing what to reach for when.
The Ultimate Guide to White Cotton Nighties
A white cotton nightie is one of the most timeless pieces a woman can own. Cotton breathes, softens with every wash, and keeps your body at the right temperature for sleep. White is crisp, clean, and endlessly flattering. This guide covers what to look for in cotton nightwear, the difference between cotton voile and cotton cambric, how to find the right length, and which of our styles are worth knowing about. There’s something about a fresh cotton nightie that nothing else quite matches. The weight of it, the softness against your skin, the way it flows around you when you move, the sense that the day is finally done the moment you put it on. It’s a feeling women have known for generations, and it hasn’t gone anywhere. If Only If was born from exactly that feeling. Our founder, Issy Falkner, started the brand in 2011 because she couldn’t quite find the white cotton nightdress she actually wanted to wear. Something beautiful. Something made properly. Something that felt worth keeping. In 2020, her daughter Emily Campbell took over the reins, bringing the same conviction and a fresh eye. Family has been at the heart of our brand's story since the start, designing pieces that feel inherited rather than bought for each generation. And our white nightdress collection remains the centre of everything we do. This guide is for everyone who has ever wondered whether a white cotton nightie is worth investing in, what the differences between fabrics actually mean in practice, and which style might be the best white nightdress for you. Why does everyone keep coming back to white cotton nighties? White cotton nightdresses endure because they do everything well. White is crisp, clean and quietly elegant, flattering every skin tone without ever dating. Cotton breathes, absorbs moisture and softens with every wash. Together they make something that simply works, season after season, generation after generation. And the choice of white was never accidental. As far back as the 16th century, white was the standard colour for nightwear across all classes because it could be boiled and bleached clean. Practicality and beauty, as it turns out, have always gone hand in hand. There's something almost nostalgic about a white cotton nightdress: a connection to the women who wore them before us, our mothers and grandmothers reaching for the same simple comfort. And yet the shape keeps feeling entirely current. The white cotton nightie has found its way back onto runways and into fashion conversation in recent years, not as a trend, but as a reminder of something that was always there. None of that would surprise anyone who has owned a good white nightie for years. The rest of the world is simply catching up on what we already know. Is cotton really the best fabric for sleep? For most women, yes. Cotton's natural fibres allow air to circulate and absorb moisture as you sleep, helping your body stay in the ideal temperature range without trapping heat. Research backs this up too. A 2024 review found that the fabric you sleep in has a measurable effect on sleep quality, simply by influencing how warm or cool your skin stays through the night. Cotton has also been shown to be particularly effective for sleep in warmer conditions, which makes it an especially good choice through the spring and summer months. And unlike synthetic fabrics, it doesn't pill against your skin, carry static, or leave you with that sticky, restless feeling after a few hours. It's a fabric that simply gets out of the way and lets you sleep, no matter what you wear to bed. Cotton is especially valued by women who run warm at night or experience temperature changes during sleep. If that resonates, our guide to cotton menopause nightwear goes into much more detail on what to wear to bed when you experience hot flushes. How sheer is a white cotton nightdress really? This is the question most women want answered before they buy, and the honest answer is: it depends on the type of cotton used. Whether you'd call it sheer or simply see-through, the difference comes down to the fabric. Cotton nightdresses range from very sheer to fully opaque. The weight of the fabric, its weave, and its thread count all affect how much it reveals. To make it easier to choose, each nightdress in our collection is rated from 'slightly sheer' to 'thick and cosy,' so you know exactly what you're getting before it arrives. As a general rule: the lighter the fabric, the more delicate and drapey it will feel. But a light fabric doesn't have to be sheer. Our poplin cotton has a gentle weight but is fully opaque. And at the same time sheer doesn't have to mean revealing. Double-layering at the bust, generous pleating across the chest, and acres of gathered fabric all do the work beautifully, without losing that floaty, ethereal quality. If you prefer something with even more coverage, you might want to consider cotton cambric for a mid-way, or poplin and brushed twill offer real opacity, while still breathing well. None are heavy. They simply have more substance. Choose the fabric and design well if sheerness is a concern. What is cotton voile, and why does it make a beautiful nightdress? Cotton voile is a very finely woven, lightweight cotton with a high thread count. The word comes from the French for 'veil,' and the name suits it perfectly. Cotton voile originated in 19th-century France and was first used for warm-weather clothing because of its exceptional breathability. Its open plain weave allows air to circulate freely, which is exactly why it translates so beautifully into nightwear. The fabric is airy, slightly translucent, and incredibly soft. It drapes rather than sits, moves with you rather than around you. There really is nothing quite like it. We describe our voile as a butter soft delight of a cotton: finely woven with a light, open weave that gives it an almost weightless quality. It's the lightest fabric in our collection, and it shows. It's worth understanding how voile differs from cotton cambric, one of the other cottons we work with. Cambric is a denser, midweight weave. It offers more structure and opacity, and a slightly crisper feel against the skin. Both are 100% organic cotton. Both breathe beautifully. The difference is one of mood: voile is floaty and romantic, cambric is considered and quietly elegant. Some women find they want both, each for different scenarios. Curious about the other fabrics we work with? Our materials guide tells you everything you need to know. Long or short: how to choose the right length The honest answer is that there's no wrong choice. But there are differences worth knowing about. A shorter nightie, sitting above the knee, feels light and breezy. There's something lovely about that on a warm summer evening. A longer nightie, falling to mid-calf or the floor, has a completely different quality. It feels more considered, more romantic, and there's nothing quite like the sweep of a long cotton nightdress on a cool night when you're padding around the house. It's worth knowing that length and warmth aren't the same thing. How warm a nightdress feels comes down to the fabric, not the hem. A long voile nightdress can feel lighter than a short one in a heavier cotton. So if warmth is what you're after, that's a fabric question rather than a length one. Different lengths suit different moments in life too. Some of our styles are particularly well suited to pregnancy and new motherhood, with cuts that offer ease of movement and practicality without sacrificing that feeling of being beautifully dressed for bed. We go into much more detail on this in our guide to cotton nightwear for pregnancy, postpartum and nursing. It's a fabric that simply gets out of the way and lets you sleep, no matter what you wear to bed. What makes a white cotton nightie worth the investment? A well-made white cotton nightie is worth investing in because it lasts. The difference between quality cotton and a cheaper alternative shows up quickly: in whether the white stays white, whether the hem hangs straight after washing, whether the fabric softens or thins over time. Quality cotton gets better. Cheaper cotton doesn't. The difference shows up in several places: in the weight and weave of the fabric, in how seams are finished, in whether it still looks and feels beautiful after repeated washing. Lower quality cotton is often grown with pesticides and processed with harsh chemicals that weaken the fibre before it even reaches you. Organic cotton, by contrast, is grown without synthetic pesticides and processed without treatments that damage the fibre's structure. Every cotton nightdress in our collection uses GOTS certified organic cotton, meaning the organic status has been independently verified at every stage of production. We work with the same trusted makers in New Delhi that we have partnered with for over a decade, producing small batches rather than large runs. That matters because small-batch production allows for a level of care and attention that larger scale manufacturing simply can't replicate. Each nightdress is checked. Each detail is intentional. Caring for your cotton properly is what keeps your luxury cotton nightdress looking and feeling its best for years. We cover all of this in our guide to caring for cotton nightwear. Our favourite white nighties Our nighties are timeless by design. Each style is cut with a relaxed, graceful fit that flatters every figure and works for every generation. These are pieces made to be loved for years, not seasons.
Does Cotton Shrink in the Wash? How to Wash, Dry and Care for Cotton
Cotton can shrink in the wash, but it doesn't have to. The main culprit is heat: too much of it, whether in the machine or the dryer, causes cotton fibres to contract. Wash on a cool, gentle cycle, skip the tumble dryer, and your cotton pieces will not only keep their shape but get softer with every wash. This guide covers everything you need to know to care for cotton properly and make it last for years to come. You pull your favourite cotton nightdress from the wash and something feels off. A little shorter than you remember. A little stiffer, a little tighter. Not ruined, but not quite itself either. It's a feeling most of us have had at least once, and it's usually followed by the same question: does cotton shrink in the wash? The short answer is yes, unfortunately it can. But the longer answer is more reassuring: with a little knowledge, shrinkage is almost entirely preventable. And cotton, once you understand what it needs, is one of the most rewarding fabrics you can own. It breathes beautifully, softens with every wash, and lasts for years when it's looked after well. At If Only If, we've worked with cotton for over a decade. Our care guide has always been short and practical, which is exactly how it should be. But we wanted to go a little deeper here: to explain the why behind the what, so that looking after your cotton pieces feels natural rather than a list of rules to remember.
Pillow Talk... Mads From Studio Bust
March 21, 2026
Welcome back to The Nightstand. As the days grow longer and the air turns softer, we’re embracing the gentle shift into spring - a season of lightness, renewal, and fresh perspective. In this issue, we speak with Mads Montagu Andrews, founder of Studio Bust, a Hampshire-based sculpture studio creating bespoke busts that celebrate the female form at every age and stage. Excitingly, we’ve also collaborated with the studio to design the exclusive Winnie Robe (sold exclusively at studiobust.com) A former pastry chef at Skye Gyngell’s Spring restaurant, Mads has always followed her creative instincts. Studio Bust was born during her second pregnancy from a desire to capture her changing body through an artistic lens that simply didn’t exist in the UK at the time.Each piece starts with a 3D scan and is hand-finished to order, with the Legacy Collection cast in bronze and the Liberty Collection offered in a range of contemporary finishes. She currently lives in Hampshire with her husband Theo and their three daughters. WHAT IS ON YOUR NIGHTSTAND? Too much! but always a glass of water, which mostly remains untouched until whichever child wakes up first comes in for a cuddle and a drink. WHAT IS YOUR ULTIMATE BEDTIME ROUTINE? A piping hot shower, fresh jammies, a slathering of face cream and a sip of ice cold water before bed. WHAT FIRST DREW YOU TO THE IDEA OF CAPTURING THE BODY AS AN OBJECT OF ART? It was my own pregnancies really. As the first of my friends to have children, I really hadn’t anticipated how much my body would change and found myself searching for ways to capture it. Whilst I was pregnant with my first daughter, I was a model for one of Mr Bingo’s yearly advent calendars, then when pregnant with my second daughter, I again wanted to capture my changing form but in a different medium. Inspired by my Mother in Law’s eclectic sculpture collection, I was drawn to Bronze, but wasn’t sure we had the space for a life-size bump cast in our London Flat, or the budget to sit with a traditional sculptor. Thus after much research, Studio Bust was born - combining the best of modern technology with age old casting techniques to create bespoke sculptures, scaled to a size that suited our home and those of our clients. YOUR ONE PEARL OF WISDOM FOR A GOOD NIGHT'S SLEEP? I'm afraid I'm asleep before my head hits the pillow, but if I'm ever in need, Stephen Fry reading Harry Potter will have me asleep in less than 10 words. AND ONE FALLACY? For me, a book! I am a totally addictive reader and will easily stay up until 3am. WHOSE BEDROOM WOULD YOU MOST LIKE TO SNOOP AROUND? At the time of writing, we are deep in a Parent Trap obsession, I’m definitely not complaining (it too was my favourite film growing up), and the set design is just so good - I'd happily snoop the twin’s camp dorm, Elizabeth James’ London boudoir and Hallie’s American ranch home WHAT'S THE FIRST THING YOU REACH FOR WHEN YOU WAKE UP? In a dream world a freshly made cup of tea, in reality, my phone. Mads wears Pandora Pink WHAT DO YOU HOPE PEOPLE FEEL WHEN THEY SEE THEIR FINISHED SCULPTURE FOR THE FIRST TIME? Pride WHAT INSPIRES YOU MOST FOR YOUR WORK? Anything and everything! It could be something I've talked to a client about, a colour combination I see someone wearing, or a piece of architecture. MOST ROMANTIC PIECE OF MUSIC TO RELAX TO? Happy Birthday You by Jay Jay Pistolet. My now- husband used to make me mix-CDs in our early days of dating and it transports me straight back to the younger version of us. IS THERE A MOMENT IN THE MAKING PROCESS THAT YOU STILL FIND PARTICULARLY MAGICAL? I still love watching the patination process, which is when a careful mix of heat and mineral pigments are used to layer and fuse the colour onto each Bust. It brings them to life and I love seeing which colour combinations our client’s choose. MANY PEOPLE CHOOSE TO CAPTURE A PARTICULAR MOMENT IN THEIR LIVES — PREGNANCY, A MILESTONE BIRTHDAY, OR SIMPLY A MOMENT OF CONFIDENCE. WHAT HAVE YOU LEARNED FROM WITNESSING THOSE MOMENTS? That there is power in vulnerability. I love seeing the extra pep in our client’s step when they walk out of an appointment, feeling emboldened and empowered having chosen to celebrate a moment for themselves. WHAT DOES IT MEAN TO YOU TO CREATE SOMETHING THAT MIGHT BE KEPT FOR GENERATIONS? It’s a huge honour. Our pieces are modern heirlooms and we prioritise quality at every stage to ensure they are made to last. IS THERE A DREAM PROJECT FOR STUDIO BUST THAT YOU’D LOVE TO REALISE ONE DAY? So many! but for starters, a London store of our own. BEDTIME READING: PAPER BOOK OR KINDLE? Always a paper book - I love the physicality of turning the page, and being able to lend them out once I've finished them. YOUR FAVOURITE IF ONLY IF NIGHTIE? I get a little envious every time I see my daughters in their Buttercup Gingham Alexas, but I was eyeing up the Georgie in store last week - my granny was the most loyal nightie wearer, and it reminds me of her. WHEN YOU’RE NOT IN THE STUDIO, WHAT KINDS OF THINGS BRING YOU JOY, CALM OR REST? I love having a creative project on the go - I'm most definitely always winging it, but I love the satisfaction of making something from scratch. Most recently I've been inspired by Pierce and Ward and Cote de Folk and have used left over fabric scraps to make scrunchie covers for all the bare wires I can find! WHEN IT COMES TO BED, NOTHING FEELS BETTER THAN… clean hair, clean sheets and the cold side of the pillow. FINALLY, IF YOU COULD DESCRIBE YOUR PERFECT EVENING AT THE END OF A CREATIVE DAY, WHAT WOULD IT LOOK LIKE? if it’s been busy and I've been surrounded by people, I love having a shower and getting into a fresh nightie at the same time as my children. There’s no better feeling than coming downstairs once they are in bed and eating supper (sometimes a takeaway I'll have brought home from London) in my jammies and knowing I'm one step closer to an early night. DISCOVER MORE ABOUT MADS AND HER WORK: WEBSITE // INSTAGRAM
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